2022年世界杯英格兰阵容How Brands Can Help Reduce Food and Packaging Waste Post Purchase

TheWorld Food Organizationmarked 2023 as a year of extreme jeopardy for food insecurity, with upwards of 345 million people—more than double that in 2020—expected to have struggled with hunger and malnutrition.2022年世界杯英格兰阵容Despite these staggering numbers, food waste and food-related packaging account for almost 45% of the landfill materials in the United States, according to the Environmental Protection Agency (EPA).This is not only a loss for those struggling to feed their families, but a great deal of resources used to produce, transport, process, and distribute the product is wasted, creating many long-term environmental impacts.

卡塔尔世界杯预选赛时间According to a Coresight Research study, 37% of food waste happens in consumers' homes.卡塔尔世界杯预选赛时间Sadly, for many consumers, there is oftentimes no additional thought given to the waste from uneaten or spoiled food.A consumer buys a product, it expires, and they throw it away.But what they do not realize are the long-term impacts and costs associated with doing so.2022年世界杯英格兰阵容Since food manufacturers are unable to monitor the at-home use of consumer goods, addressing the issue becomes a collective responsibility to reduce packaging waste, food loss, and the pressing problem of food scarcity.

2022年世界杯英格兰阵容Packaging as a Solution

2022年世界杯英格兰阵容One approach to helping tackle post purchase food and food-related packaging waste lies in the hands of brands and packagers.2022年世界杯英格兰阵容By investing in packaging solutions that help ensure food and packaging materials don't end up in a landfill, consumer-packaged goods (CPG) brands can play a pivotal role in helping curb excessive waste and food scarcity.2022年世界杯英格兰阵容Here are a few packaging considerations to keep in mind:

2022足球世界杯直播Help Extend Post-Purchase Shelf Life with Reclosable Packaging

2022年世界杯英格兰阵容In the pursuit of helping extend the post-purchase shelf life of products, a combination of proper package formats, effective films, and an efficient process can result in an advantageous packaging solution.2022年世界杯英格兰阵容Designed with quality-maintaining barriers, packaging can help protect the product from oxygen and moisture.

However, once a hermetically sealed package is opened, it loses its ability to maintain a modified or protected atmosphere.This opens the door to potential microbiological growth.Luckily, quality closures can play a crucial role in helping slow the exchange of air and moisture, simultaneously helping ensure product longevity, curb unnecessary waste, and eliminate the need for single-use bags or the repetitive cleaning of reusable containers.2022足球世界杯直播As a result, reclosable packaging becomes an ally for the processor, as well as a benefit for the consumer.

2022年世界杯英格兰阵容Opt for Sustainable Packaging Materials

卡塔尔世界杯预选赛时间As consumers prioritize solutions that keep the environment in mind, sustainable packaging materials emerge as a powerful weapon for combatting waste.卡塔尔世界杯预选赛时间For eco-minded consumers, sustainable packaging can have a big impact on their buying decisions.卡塔尔世界杯预选赛时间For example, some consumers may express ethical concerns about whether their coffee is sustainable or if the grower is environmentally conscious.But if the2022年世界杯英格兰阵容coffee packagingturns out to be a multi-material package that can't be recycled or reused once the product is consumed, the consumer may have paid more for peace of mind that doesn't exist.

2022年世界杯英格兰阵容By investing in sustainable materials such as biodegradable plastics, paper, and materials that break down easily in the environment, brands can help reduce the burden packaging waste places on landfills and oceans.2022年世界杯英格兰阵容Similarly, with this movement toward incorporating more sustainable packaging, using mono-materials is becoming a common solution for packagers and brands—all while helping make it as easy as possible to add reclosability.卡塔尔世界杯预选赛时间The use of mono materials in packaging can also help increase likelihood that consumers participate in recycling programs, because there's less work on the consumers part in determining which parts of a package should be separated at the time of disposal.

卡塔尔世界杯预选赛时间No matter the sustainable path a brand chooses—the adoption of sustainable packaging materials not only helps curb waste, but sends a powerful message to consumers, showcasing a brand's commitment to environmental stewardship.

2022年世界杯英格兰阵容Right Size Packaging to Minimize Excess

2022年世界杯英格兰阵容In addition to embracing sustainable packaging materials, right-sizing can also help brands combat waste by reducing unnecessary materials in a package without compromising product safety.

卡塔尔世界杯预选赛时间Oftentimes, there are numerous layers of packaging consumers need to tackle before they can access the product.卡塔尔世界杯预选赛时间Excessive packaging not only frustrates environmentally conscious consumers that want to be more sustainable but can also create a needlessly complex and overwhelming experience.Right-sizing can help address these consumer frustrations, while simultaneously delivering ample benefits to the brand.

2022年世界杯英格兰阵容There are many benefits to right-sized packaging, including fewer costs associated with material procurement, production, storage, and transportation.By using fewer materials, brands can consume fewer resources and use less energy used to produce those materials.2022年世界杯英格兰阵容Furthermore, right size packaging helps reduce transport emissions because packaging is smaller and lighter.The net result is a smaller carbon footprint, less waste, and a better, less frustrating consumer experience.2022年世界杯英格兰阵容In essence, right-sizing packaging helps strike a balance between sustainability, cost-efficiency, and consumer satisfaction.

Support Consumer-Led Action

卡塔尔世界杯预选赛时间To help support consumer-led action, brands can aim to educate consumers on proper storage techniques and illustrate how food and food-related packaging waste signifies a far greater loss than the price of the product.卡塔尔世界杯预选赛时间By informing consumers about all the resources and energy used to make the product and it's respective packaging, as well as the logistics of getting that product to a consumer's home, consumers can make more informed decisions about their purchases and how they store products after the package is opened.

卡塔尔世界杯预选赛时间Adding a premium closure is a fantastic way to help communicate to consumers that the original packaging is best for continued storage of food products.卡塔尔世界杯预选赛时间Furthermore, when consumers keep products in the original packaging, the billboarding effect is preserved, allowing consumers to reference the branding and key information about when and where a product was produced, nutritional information, and who to contact with questions.As mentioned previously, a closure also helps eliminate the need for single-use bags or the repetitive cleaning of reusable containers in the consumer's home.

Continuing Consumer Education Through Labeling

Outside of2022年世界杯英格兰阵容a brand's packaging design2022年世界杯英格兰阵容, featuring best-by dates and other important food packaging labels are necessary.卡塔尔世界杯预选赛时间It can be helpful for consumers when brands allow flexibility on the expiration date i.e., if it is passed the best-by date, the product may not be spoiled.There are also alternatives to best-by dates, such as freshness date and brewed-on date, that can still contribute to a consumer's confidence when it comes to the product's shelf life.卡塔尔世界杯预选赛时间Consumers may see value in more transparency on a food package such as ‘this package has been designed for this product,' meaning the packaging has high significance in contributing to food protection.

Working Together to Help Reduce Food Waste

卡塔尔世界杯预选赛时间Designed to help keep food products safe and preserve freshness, functional flexible packaging can help provide consumers with the confidence necessary to return to trusted brands time and time again.2022年世界杯英格兰阵容So how can we strike a balance between helping protect the product for the consumer and reducing food and food-related packaging waste?The answer lies in fostering collaboration among brands, packagers, OEMs (Original Equipment Manufacturers), and film engineers.This collaborative effort is a vital step in helping promote sustainability and minimizing food waste post purchase.While many brands already have set standards and protocols for food safety, every participant in the supply chain needs to be accountable.2022年世界杯英格兰阵容Only through collective accountability and a shared commitment to eco-friendly packaging can we pave the way for a more sustainable future.

2022年世界杯英格兰阵容As we continue to move the flexible packaging industry forward with sustainable and reclosable features, we know that contributing to a circular economy helps make a difference.And working with industry partners creates better consumer experiences—one package at a time.

Looking to collaborate?2022足球世界杯赛程表时间Contact the Fresh-Lock teamtoday.